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Fundraising Sales Secrets

Helpful hints for selling fundraising products.

How do you maximise your fundraising sales? Here are some fundraising sales tips for your fundraising success!

1 Emphasise setting a personal challenge goal
Have sellers make a commitment to be their group or sub-group's best salesperson. Structure their sales efforts to emphasise achievement, not failure.

2 Have sellers state their solo goal out loud
By publicly stating what you'll accomplish to your peer group, you've reinforced the commitment. 

3 Make a prospect list
All sellers should make a list of prospective customers before they start. Review it and make sure they have at least ten targets.

4 Define your best customers
Stick to the people you know - friends, relatives, neighbours, etc. Don't forget co-workers and out-of-town contacts for your major fundraisers.

5 Rehearse the sales pitch
Have everyone practice your groups sales pitch at home. Fine tune your two-sentence value proposition and make sure that every seller uses it. Be armed and dangerous!

6 Be prepared
Sellers should carry their order form and sales materials wherever they go. You never know when a good prospect will emerge!

7 Smile and introduce yourself
Remind all your sellers to smile and introduce themselves before launching into their two sentence pitch. Use the power of the word need when stating the groups goal and your first request for help. It's an extremely potent trigger word. For example, "We need your help because our team needs new uniforms".

8 Ask for the order
Always include a direct request for an order in your sales script after the because statement. Can you help us meet our goal?

9 Personalise by picking favorites
Tell each seller to find one or two items that they like and then promote those enthusiastically.For example, "Donut socks are my favourite!".

10 Ask for more business
After the initial order is placed, ask for referrals. Ask "can you think of anyone else I should contact?"

11 Make it easy to buy
Do everything you can to make buying your offering easier. Offer to fill out the form yourself. Remind the prospect that a certain item makes a good gift or that it's all for a good cause.

Follow these fundraising sales tips and you'll maximise your fundraising sales success.

We're all things fundraising.

If you're looking for some basic tools and ideas that can help you become more effective at raising money, check out our Fundraising Basics eBook! It's the perfect resource to help you on your fundraising journey.

Looking for a fun new way to fundraise?

Fundraise with socks! Our awesome fundraising socks really do sell themselves, which means more profit for your cause.

Take a look at our fantastic range of fundraising options. Fully online, in person, or a combination of both, our fundraising services are specially designed to ensure no matter how you like to fundraise, we have a fundraising solution for you.

Do It For Schools & Groups

HANDY ORDER FORM SERVICE

A no upfront cost fundraiser for schools & groups. No minimum order, free delivery for orders over 100 pairs, and an easy to use, eyecatching order form!

With two themes to choose from, you can fundraise with one theme or double the fun with both!

NEW FOR 2022! Individual online ordering now available!

Do It Yourself

FUNDRAISING SOCK PACKS

Purchase Fundraising Sock Packs from our online store and start fundraising straight away!

Choose from our off the shelf options or Build Your Own Fundraising Sock Pack just the way you like it!

It's a super profitable fundraiser, with a minimum profit of $35 for every pack sold, with free shipping for orders of 15 +packs.

Do It For Me

FULLY ONLINE & CONTACTLESS

A hands free, online fundraiser with no upfront costs, and access to our entire sock catalogue (that's over 150 different designs).

We'll create a dedicated webpage for your cause, with access to our entire sock catalogue. All you need to do is promote your fundraiser, and we'll take care of the rest, including delivery straight to your customer's door!